SBUS 450: Sports Marketing

Sports Business Journal (SBJ) is a leading source for sports industry news, original reporting, and news aggregation. This subscription provides full access to SBJ's Daily, Weekly, and archival content, as well as their newsletters, podcasts, and videos.
 

The Athletic is a service of The New York Times providing national and local sports coverage in the US and UK at the college and professional level. The subscription the Athletics' long-form journalism, original reporting, analysis, podcasts, mobile apps, and email newsletters. 
Learn how to set up your access through UO Libraries. 
Update: For the 2024-2025 academic year, users who already have a subscription to The Athletic will need to reactivate their access by clicking on the updated URL.