BA 361: Cross-Cultural Business Communication

This guide is designed to connect student enrolled in BA 361: Cross-Cultural Business Communication with resources for their class projects. Please consult your syllabus closely to determine which types of information are required for your specific assignment. If you have any questions, please contact your business librarian or instructor.

As you're working on your project, consider these topics and phrases as starting points for your research. Experiment with different keyword combinations and pairing phrases with your country name to see what results you find.

If you would like more information on building effective search strategies, please complete this short interactive tutorial.

• Cross-cultural communication
• Cross-cultural differences
• Intercultural communication
• Language taxonomies
• Nonverbal communication differences
• Persuasion methods across cultures
• Conflict resolution across cultures
• Business hospitality expectations across cultures
• Gift-Giving in business across cultures
• "Selling factors and techniques [country name]
• How to sell to [nationality, e.g., Canadians]
• Selling to other nationalities